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Modeling Markets notes (1st edition)

Koen H. Pauwels, Jaap E. Wieringa - ISBN: 9781493920853

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View all 6 notes for Modeling Markets, written by Koen H. Pauwels, Jaap E. Wieringa. All Modeling Markets notes, flashcards, summaries and study guides are written by your fellow students or tutors. Get yourself a Modeling Markets summary or other study material that matches your study style perfectly, and studying will be a breeze.

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Summary Modeling Markets (course Market Models)
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Summary of the book Modeling Markets by Leeflang, P., Wieringa, J.E., Bijmolt, T.H.A., Pauwels, K.H. Summary for the course Market Models summary of the articles

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Summary Market Models
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Samenvatting boek: Modeling Markets Analyzing Marketing Phenomena and Improving Marketing Decision Making Leeflang, P., Wieringa, J.E., Bijmolt, T.H.A., Pauwels, K.H. 2015 Summary: -Modeling Markets (2015) Chapter 1-6 -Wittink, Addona, Hawkes & Porter – Scan*Pro: Estimation, Validation And Use of Promotional Effects Based on Scanner Data. - Baron & Kenny. 1986. The Moderator-Mediator Variable Distinction in Social Psychological Research: Conceptual, Strategic, and Statistical Considerations....

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Samenvatting Modeling Markets, ISBN: 9781493920853 Market Models (EBM077A05)
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Gedetailleerde samenvatting voor het vak Market Models. Zowel de lectures zijn uitgebreid behandeld en ook verplichte literatuur. Samenvatting is vooral ook handig voor de groepsopdrachten.

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Summary Market Models - MADS RUG 2021-2022
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Summary for the course market models at the University of Groningen, included in the master's programme Marketing Analytics and Data Science. The summary includes the required chapters of the book Modeling Markets by Leeflang et al., which are chapters 1 until 6.3. The summary also includes the required papers: On the use of econometric models for policy simulation in marketing (Franses, 2005) and Scan Pro-The estimation, validation, and use of promotional effects based on scanner data by Witti...

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Complete Summary for Market Models (All Lectures + Book Chapers + Weekly Quizzes + Exams 2016-17, 2017-18, 2018-19)
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The best complete summary for Market Models for MADS (EBM077A05), it includes: Lectures, Readings & Book Chapters, Weekly Quizzes and 3 Practice Exams. Enhanced with a dynamic table of contents and meticulous organization for readability and easy studying. 100% of profit from this summary is donated to local Groningen NGOs, as well as national ones.

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Extensive Summary of Lecture 1 and 2 + Modeling Markets (Chapter 1, 2 and 3) for Market Models (EBM077A05)
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Extensive Summary of Lecture 1 and 2 + Modeling Marketing (Chapter 1, 2 and 3) for Market Models (EBM077A05). Check out the complete summary bundle for the best value.

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Summary Modeling Markets (course Market Models)
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Summary of the book Modeling Markets by Leeflang, P., Wieringa, J.E., Bijmolt, T.H.A., Pauwels, K.H. Summary for the course Market Models summary of the articles

i See more info x
  • Summary
  •  • 47 pages • 
  • by Afgs • 
  • uploaded  25-01-2017
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Summary Market Models
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Samenvatting boek: Modeling Markets Analyzing Marketing Phenomena and Improving Marketing Decision Making Leeflang, P., Wieringa, J.E., Bijmolt, T.H.A., Pauwels, K.H. 2015 Summary: -Modeling Markets (2015) Chapter 1-6 -Wittink, Addona, Hawkes & Porter – Scan*Pro: Estimation, Validation And Use of Promotional Effects Based on Scanner Data. - Baron & Kenny. 1986. The Moderator-Mediator Variable Distinction in Social Psychological Research: Conceptual, Strategic, and Statistical Considerations....

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  • Summary
  •  • 62 pages • 
  • by erinhie • 
  • uploaded  05-02-2016
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i x
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Samenvatting Modeling Markets, ISBN: 9781493920853 Market Models (EBM077A05)
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$7.22
4x  sold

Gedetailleerde samenvatting voor het vak Market Models. Zowel de lectures zijn uitgebreid behandeld en ook verplichte literatuur. Samenvatting is vooral ook handig voor de groepsopdrachten.

i See more info x
  • Summary
  •  • 108 pages • 
  • by nikkinuman • 
  • uploaded  05-02-2021
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i x
document-image
Summary Market Models - MADS RUG 2021-2022
(0)
$7.77
3x  sold

Summary for the course market models at the University of Groningen, included in the master's programme Marketing Analytics and Data Science. The summary includes the required chapters of the book Modeling Markets by Leeflang et al., which are chapters 1 until 6.3. The summary also includes the required papers: On the use of econometric models for policy simulation in marketing (Franses, 2005) and Scan Pro-The estimation, validation, and use of promotional effects based on scanner data by Witti...

i See more info x
  • Summary
  •  • 30 pages • 
  • by RUGstudent123 • 
  • uploaded  23-01-2022
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i x
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Complete Summary for Market Models (All Lectures + Book Chapers + Weekly Quizzes + Exams 2016-17, 2017-18, 2018-19)
(1)
$16.67
2x  sold

The best complete summary for Market Models for MADS (EBM077A05), it includes: Lectures, Readings & Book Chapters, Weekly Quizzes and 3 Practice Exams. Enhanced with a dynamic table of contents and meticulous organization for readability and easy studying. 100% of profit from this summary is donated to local Groningen NGOs, as well as national ones.

i See more info x
  • Summary
  •  • 175 pages • 
  • by madsmadlad • 
  • uploaded  06-02-2023
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i x
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Extensive Summary of Lecture 1 and 2 + Modeling Markets (Chapter 1, 2 and 3) for Market Models (EBM077A05)
(0)
$10.00

Extensive Summary of Lecture 1 and 2 + Modeling Marketing (Chapter 1, 2 and 3) for Market Models (EBM077A05). Check out the complete summary bundle for the best value.

i See more info x
  • Summary
  •  • 55 pages • 
  • by madsmadlad • 
  • uploaded  06-02-2023
Quick View
i x

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