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Semester 3 MarCom & IRM

Engelse samenvatting van Introduction to Research in Marketing Nederlandse (en Engels door elkaar) samenvatting van Marketing Commucation.

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Samenvatting Introduction to Research in Marketing

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Hierbij een samenvatting van de hoorcolleges van Introduction to Research in Marketing gegeven van September 2016, gegeven door Prof. Dr. Els Gijsbrechts. Ieder college wordt aan de hand van de zelfde 6/7 stappen toegelicht. Combinatie van Nederlands en Engels is gebruikt.

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Marketing Communication Summary

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In deze samenvatting wordt lecture 2 tot en met lecture 7 besproken. Ik heb gebruikt van verschillende kleuren om theorieën/modellen, onderzoeken, tentamen vragen en overige belangrijke dingen van elkaar te onderscheiden. 2016-2017

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