B2B Study guides, Class notes & Summaries

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MNM2604 ASSIGNMENT 1,  SEMESTER 2  : this doc contains well answered solutions to make you pass Popular
  • MNM2604 ASSIGNMENT 1, SEMESTER 2 : this doc contains well answered solutions to make you pass

  • Exam (elaborations) • 5 pages • 2023
  • This document contains MNM2604 ASSIGNMENT 1 SEMESTER 2 2023 Questions and Answers Business-to-business buying (B2B):
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Samenvatting Selling & Sales Management 10th and 7 articles-  1ZM60 Selling New Products (1ZM60) Samenvatting Selling & Sales Management 10th and 7 articles-  1ZM60 Selling New Products (1ZM60) Popular
  • Samenvatting Selling & Sales Management 10th and 7 articles- 1ZM60 Selling New Products (1ZM60)

  • Summary • 51 pages • 2023 Popular
  • This summary contains all chapters of 'Selling and sales management' en de 7 artikele: - Barry, J., & Gironda, J. T. (2019). Operationalizing thought leadership for online B2B marketing. Industrial Marketing Management. - Ernst, H., Hoyer, W. D., & Rübsaamen, C. (2010). Sales, marketing, and research-and-development cooperation across new product development stages: implications for success. Journal of Marketing, 74(5), 80-92 - DiBenedetto (1999). Identifying the Key Success Factor...
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Summary -  B2B Marketing (EBM808B05)
  • Summary - B2B Marketing (EBM808B05)

  • Summary • 36 pages • 2023
  • This is a summary for the B2B marketing course of the master Marketing Management at the Rijksuniversiteit Groningen. This summary contains all the chapters in the book that need to be studied for the upcoming exam.
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Test Bank For Business Marketing Management B2B, 13th Edition Michael D. HuttThomas W. SpehDouglas Hoffman Test Bank For Business Marketing Management B2B, 13th Edition Michael D. HuttThomas W. SpehDouglas Hoffman
  • Test Bank For Business Marketing Management B2B, 13th Edition Michael D. HuttThomas W. SpehDouglas Hoffman

  • Exam (elaborations) • 418 pages • 2024
  • Test Bank For Business Marketing Management B2B, 13th Edition Michael D. HuttThomas W. SpehDouglas Hoffman
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Course Careers Technology Sales Course Final Exam (Latest 2023/ 2024 Update) Questions and Verified Answers| 100% Correct| Grade A
  • Course Careers Technology Sales Course Final Exam (Latest 2023/ 2024 Update) Questions and Verified Answers| 100% Correct| Grade A

  • Exam (elaborations) • 43 pages • 2023
  • Course Careers Technology Sales Course Final Exam (Latest 2023/ 2024 Update) Questions and Verified Answers| 100% Correct| Grade A Q: The two ways how Buyer Personas Are Used in Sales Answer: 1. Allows you to know which people to target at companies 2. Allows you to qualify quicker and sell better based on what you know about that buyer persona. (Different buyer personas care about different things.) Q: What Is a Sales Cycle/Sales Process? Answer: is a set of specific acti...
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Reddende samenvatting B2B Reddende samenvatting B2B
  • Reddende samenvatting B2B

  • Summary • 84 pages • 2022
  • Samenvatting voor het vak B2B, boek en slides lessen
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Test Bank for E-Commerce 2023, 17th Edition by Kenneth C. Laudon
  • Test Bank for E-Commerce 2023, 17th Edition by Kenneth C. Laudon

  • Exam (elaborations) • 295 pages • 2023
  • Test Bank for E-Commerce 2023: Business, Technology, Society, 17th edition 17e by Kenneth C. Laudon, Carol Guercio Traver. ISBN 2208 Full Chapters test bank included PART I: INTRODUCTION TO E-COMMERCE The Revolution is Just Beginning E-commerce Business Models and Concepts PART II: TECHNOLOGY INFRASTRUCTURE FOR E-COMMERCE E-commerce Infrastructure: The Internet, the Web, and the Mobile Platform Building an E-commerce Presence: Websites, Mobile Sites, and Apps E-commerce Security and ...
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(Book) Summary B2B (EBM808B05) - All mandatory chapters (B2B Customer Value Marketing - the essentials)
  • (Book) Summary B2B (EBM808B05) - All mandatory chapters (B2B Customer Value Marketing - the essentials)

  • Summary • 132 pages • 2023
  • This extensive summary contains all mandatory chapters of the book "B2B Customer Value Marketing -the essentials", (by Dr Jean-Pierre Thomassen). Only chapter 12 will not be discussed, due to the fact that this will not be exam material. The other 14 (!) chapters are discussed in detail. The document has a structured layout that makes learning the material easier than ever!
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Test Bank Business Marketing Management B2B, 11th Edition, Michael D. Hutt, Thomas W. Speh |All Chapters Covered
  • Test Bank Business Marketing Management B2B, 11th Edition, Michael D. Hutt, Thomas W. Speh |All Chapters Covered

  • Exam (elaborations) • 332 pages • 2022
  • Test Bank Business Marketing Management B2B, 11th Edition, Michael D. Hutt, Thomas W. Speh IM Part 3: Exam Questions: MC, TF, SA, Essay Chapter 1—A Business Marketing Perspective MULTIPLE CHOICE 1. The business market consists of the following three components: a. commercial enterprises, resellers, and government. b. manufacturers, institutions, and defense. c. manufacturers, service organizations, and government. d. commercial enterprises, service organizations, and government. e. c...
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TEST BANK for E-Commerce 2020–2021: Business, Technology and Society, Global Edition 16th Edition by Kenneth Laudon & Carol Traver. All Chapters 1-12. (Complete Download) TEST BANK for E-Commerce 2020–2021: Business, Technology and Society, Global Edition 16th Edition by Kenneth Laudon & Carol Traver. All Chapters 1-12. (Complete Download)
  • TEST BANK for E-Commerce 2020–2021: Business, Technology and Society, Global Edition 16th Edition by Kenneth Laudon & Carol Traver. All Chapters 1-12. (Complete Download)

  • Other • 267 pages • 2022
  • TEST BANK for E-Commerce 2020–2021: Business, Technology and Society, Global Edition 16th Edition by Kenneth Laudon & Carol Traver. TABLE OF CONTENTS Chapter 1 The Revolution Is Just Beginning Page : 23 Chapter 2 E-commerce Business Models and Concepts 1 Page : 45 Chapter 3 E-commerce Infrastructure: The Internet, Web, and Mobile Platform Page : 66 Chapter 4 Building an E-commerce Presence: Websites, Mobile Sites, and Apps Page : 90 Chapter 5 E-commerce Security and Payment Systems Page : 112 ...
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