-
2.366 Résultats de recherche 'Marketing Management'
- 0
Filtre(s)
Livres bien-aimés Marketing Management
Meilleures ventes cette année
Papers Brand Management 2019
Samenvatting van alle papers voor het vak brand management 2019. Zodanig samengevat dat de originele papers niet meer gelezen hoeven worden - Summary of all papers for the brand management course 2019. Summarized in such a way that the original papers no longer have to be read.
- Resume
- • 61 pages •
Aperçu 4 sur 61 pages
Resume
Papers Brand Management 2019
Dernier document publié: de celaSamenvatting van alle papers voor het vak brand management 2019. Zodanig samengevat dat de originele papers niet meer gelezen hoeven worden - Summary of all papers for the brand management course 2019. Summarized in such a way that the original papers no longer have to be read.
All 2.366 résultats
Brand management lectures - Henk Roest - Tilburg University - master Marketing Management
Personal notes of ALL the brand management lectures given by Henk Roest for the master Marketing Management at Tilburg University 2018-2019
- Bundle
- Notesdecours
- • 93 pages •
Aperçu 4 sur 93 pages
Notesdecours
Brand management lectures - Henk Roest - Tilburg University - master Marketing Management
Dernier document publié: de celaPersonal notes of ALL the brand management lectures given by Henk Roest for the master Marketing Management at Tilburg University 2018-2019
Exam 19 September 2017, questions and answers Marketing Management (Alliance University). 100%
Essay Marketing has been described being both an “art” and a “science. Discuss the differences and similarities between these two marketing thrusts. Provide your theoretical response and a “real-life” example where you have seen both processes work effectively at creating customer value and loyalty. Marketing has often been defined in terms of satisfying customers’ needs and wants. Critics maintain that marketing does much more than satisfying customers’ needs and wants and, in ...
- Examen
- • 40 pages •
Aperçu 4 sur 40 pages
Examen
Exam 19 September 2017, questions and answers Marketing Management (Alliance University). 100%
Dernier document publié: de celaEssay Marketing has been described being both an “art” and a “science. Discuss the differences and similarities between these two marketing thrusts. Provide your theoretical response and a “real-life” example where you have seen both processes work effectively at creating customer value and loyalty. Marketing has often been defined in terms of satisfying customers’ needs and wants. Critics maintain that marketing does much more than satisfying customers’ needs and wants and, in ...
Lectures Strategic Marketing Management
Uitwerkingen van de hoorcolleges van strategic marketing management, inclusief gastcolleges en weblectures
- Bundle
- Notesdecours
- • 26 pages •
Aperçu 3 sur 26 pages
Notesdecours
Lectures Strategic Marketing Management
Dernier document publié: de celaUitwerkingen van de hoorcolleges van strategic marketing management, inclusief gastcolleges en weblectures
MST-24306 Marketing summary book: Marketing management - Kotler and Keller
Samenvating van het boek Marketing Management. Samenvatting van het boek betekenis van begrippen. Verder staan er ook oefenvragen in de samenvatting.
- Book & Bundle
- Resume
- • 56 pages •
Aperçu 4 sur 56 pages
Resume
MST-24306 Marketing summary book: Marketing management - Kotler and Keller
Dernier document publié: de celaSamenvating van het boek Marketing Management. Samenvatting van het boek betekenis van begrippen. Verder staan er ook oefenvragen in de samenvatting.
Marketing Management - Chapter Summary
Detailed chapter summary of Chapter 7 in Marketing Management, 3rd Edition (2016) by Kotler, Keller, Brady, Goodman, Hansen.
- Book
- Resume
- • 8 pages •
Aperçu 2 sur 8 pages
Resume
Marketing Management - Chapter Summary
Dernier document publié: de celaDetailed chapter summary of Chapter 7 in Marketing Management, 3rd Edition (2016) by Kotler, Keller, Brady, Goodman, Hansen.
Marketing Management Kotler Keller detailed notes CHAPTERS:1, 2, 3, 4, 5, 6, 9,10,11,12,13, 14, 17, 19, 20, 21, 22
This document contains an extensive, straight-forward summary of 17 chapters from Kotler & Keller's Marketing Management book, specifically covering chapters: 1, 2, 3, 4, 5, 6, 9,10,11,12,13, 14, 17, 19, 20, 21, 22. The notes also include some relevant information from the lectures. UvA students, studying Marketing Management in the second year of Business Administration Bachelor program might find this summary especially helpful.
- Book & Bundle
- Resume
- • 73 pages •
Aperçu 4 sur 73 pages
Resume
Marketing Management Kotler Keller detailed notes CHAPTERS:1, 2, 3, 4, 5, 6, 9,10,11,12,13, 14, 17, 19, 20, 21, 22
Dernier document publié: de celaThis document contains an extensive, straight-forward summary of 17 chapters from Kotler & Keller's Marketing Management book, specifically covering chapters: 1, 2, 3, 4, 5, 6, 9,10,11,12,13, 14, 17, 19, 20, 21, 22. The notes also include some relevant information from the lectures. UvA students, studying Marketing Management in the second year of Business Administration Bachelor program might find this summary especially helpful.
Summary Marketing Management articles (article 1 to 10)
Detailed summary of all articles for the course Marketing Management (Pre-master Business Administration). The summary also includes all the important images. Articles in summary: - De Swaan Arons, M., van den Driest, F., & Weed, K. (2014). The Ultimate Marketing Machine. - Müller, H., Vogt, B., & Kroll, E. B. (2012). To Be or Not to Be Price Conscious—a Segment‐Based Analysis of Compromise Effects in Market‐Like Framings. - Lockshin, L., & Cohen, E. (2011). Using product and retail ch...
- Bundle
- Resume
- • 46 pages •
Aperçu 4 sur 46 pages
Resume
Summary Marketing Management articles (article 1 to 10)
Dernier document publié: de celaDetailed summary of all articles for the course Marketing Management (Pre-master Business Administration). The summary also includes all the important images. Articles in summary: - De Swaan Arons, M., van den Driest, F., & Weed, K. (2014). The Ultimate Marketing Machine. - Müller, H., Vogt, B., & Kroll, E. B. (2012). To Be or Not to Be Price Conscious—a Segment‐Based Analysis of Compromise Effects in Market‐Like Framings. - Lockshin, L., & Cohen, E. (2011). Using product and retail ch...
Summary Compulsory Articles Strategic Marketing Management Spring 2019
Summary of all the compulsory articles that are vital for the exam
- Resume
- • 44 pages •
Aperçu 4 sur 44 pages
Resume
Summary Compulsory Articles Strategic Marketing Management Spring 2019
Dernier document publié: de celaSummary of all the compulsory articles that are vital for the exam
Hanze UAS - International Marketing Management - Year 1
Includes all my available summaries for year 1 of the IMM program at Hanze UAS. Purchase all of them at once for a 10 euro discount!
- Regroupage
- • 5 éléments •
- Communication in Organizations - Chapter 1+2+3+12+13 - IMM Block 1 • Resume
- Economics and Business Environment - Chapter 1 to 7 - IMM Block 1 • Resume
- Organisation & Management: An International Approach - Chapter 1+2+3+6+8+9 - IMM Block 2 • Resume
- Marketing Fundamentals - Chapter 1+2.2+3+4+5+6 - IMM Block 1 • Resume
- Marketing Fundamentals - Chapter 7+8+12+13+14 - IMM Block 3 • Resume
Aperçu sur 5 pages
Regroupage
Hanze UAS - International Marketing Management - Year 1
Dernier document publié: de celaIncludes all my available summaries for year 1 of the IMM program at Hanze UAS. Purchase all of them at once for a 10 euro discount!
International Marketing Management (IMM) Exam Summary - 2nd Year IBS at Hanze
Summary of the content relevant for the exam of International Marketing Management (IMM1) 2nd year at International Business School (IBS) at Hanze Groningen. The summary is based on exam-relevant chaper of the book " International Marketing by Ghauri and Cateora, 4th edition".
- Book
- Resume
- • 35 pages •
Aperçu 4 sur 35 pages
Resume
International Marketing Management (IMM) Exam Summary - 2nd Year IBS at Hanze
Dernier document publié: de celaSummary of the content relevant for the exam of International Marketing Management (IMM1) 2nd year at International Business School (IBS) at Hanze Groningen. The summary is based on exam-relevant chaper of the book " International Marketing by Ghauri and Cateora, 4th edition".