Influence notes (5th edition)

Extensive summary of all the articles required for the course Social Influence, Public Communication and Advertising (SIPA). The articles included in this summary are: - Scholer et al. (2020) - Berger (2020) - Cialdini (2001) - Huta (2016) - Schwartz (2012) - Matz et al (2017) - Berger (2014)

These are the notes of the lecture from social influence + the main lines of the book 'Influence' by Cialdini.

This is a summary of Cialdini's book: Social Influence: Science and Practice, for the Social Influence course at the University of Groningen, written in 2022/2023.

Complete and exhaustive summary in English of the standard work of Robert Cialdini "Influence".

From the book of 267 pages to a summary of 13 pages. Summary of all the chapters of the book Influence: science and practice by R.B. Cialdini, the 5th edition. Talks about all the weapons of social influence.

Test Bank For Influence: Science and Practice 5th Edition All Chapters

These are the notes of the lecture from social influence + the main lines of the book 'Influence' by Cialdini.

From the book of 267 pages to a summary of 13 pages. Summary of all the chapters of the book Influence: science and practice by R.B. Cialdini, the 5th edition. Talks about all the weapons of social influence.

This is a summary of Cialdini's book: Social Influence: Science and Practice, for the Social Influence course at the University of Groningen, written in 2022/2023.

Extensive summary of all the articles required for the course Social Influence, Public Communication and Advertising (SIPA). The articles included in this summary are: - Scholer et al. (2020) - Berger (2020) - Cialdini (2001) - Huta (2016) - Schwartz (2012) - Matz et al (2017) - Berger (2014)

Test Bank For Influence: Science and Practice 5th Edition All Chapters

Complete and exhaustive summary in English of the standard work of Robert Cialdini "Influence".

All lectures from Decision Making in Marketing of the second year from IBA (Tilburg University). I took the table with content for the exam into account. I used a lot of graphs, figures and examples to make it more clear. Furthermore, I used different colors for different lectures which gives it a nice overview.

Concepts of social influence, can also be used as flashcards

Explanations about the Weapons of Influence by Robert Cialdini.