-
1. Resumen - Marketing strategy
-
2. Resumen - Distribution
-
3. Resumen - Pricing strategies
-
4. Resumen - Branding & promotion
-
5. Resumen - Product & service design
-
6. Resumen - Elasticity
-
7. Resumen - Demand and supply
-
8. Resumen - Market positioning
-
9. Resumen - Market research
-
10. Resumen - The market
-
11. Resumen - Leadership
-
12. Resumen - Motivation in theory & in practice
-
13. Resumen - Organisational design
-
14. Resumen - Recruitment, selection and training
-
15. Resumen - Approaches to staffing
-
16. Resumen - Forms of ownership
-
17. Resumen - Business objectives
-
18. Resumen - Entrepreneurs
-
19. Resumen - Business failure
-
20. Resumen - Liquidity
-
21. Resumen - Profit
-
22. Resumen - Setting budgets
-
23. Resumen - Break-even
-
24. Resumen - Sales forecasting, sales revenue & costs
-
25. Resumen - Planning cash flow
-
26. Resumen - Internal & external finance
-
27. Resumen - Legislation
-
28. Resumen - Economic influences
-
29. Resumen - Quality management
-
30. Resumen - Stock control
-
31. Resumen - Capacity utilisation
-
32. Resumen - Production, productivity and efficiency
-
33. Resumen - Managing change
-
34. Resumen - Human resources and competitiveness
-
35. Resumen - Ratio analysis
-
36. Resumen - Financial statements
-
37. Resumen - Business ethics and csr
-
38. Resumen - Shareholders vs stakeholders
-
39. Resumen - Corporate influences and culture
-
40. Resumen - Critical path analysis
-
41. Resumen - Decision trees
-
42. Resumen - Investment appraisal
-
43. Resumen - Quantitative sales forecasting
-
44. Resumen - Mergers and takeovers
-
45. Resumen - Business growth
-
46. Resumen - Swot analysis and external influences
-
47. Resumen - Corporate strategy
-
48. Resumen - Corporate objectives
-
49. Resumen - Multinationals
-
50. Resumen - Global marketing
-
51. Resumen - Global competitiveness
-
52. Resumen - Global mergers and joint ventures
-
53. Resumen - Global markets
-
54. Resumen - Protectionism and trading blocs
-
55. Resumen - International trade and globalisation
-
56. Resumen - Growing economies
-
Mostrar más