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Creative Business/IMEM | Year 1 | BUas | MAR1 & MAN2
- Package deal • 2 items • 2020
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- $8.25
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Summary of Principles of Marketing 1 and Principles of Management.
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IMEM / Creative Business | BUas | Year 1
- Package deal • 2 items • 2019
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- $6.60
- 4x sold
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Summeries for MAR1 and MAN3

I passed both MAR1 and MAN3 with an 8.8 by learning these summaries.

International Media and Entertainment Mangement
Breda University of Applied Sciences
Year 1
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Summary Marketing | Real people, real decisions | MAR1 | Chapters 1, 4, 6, 7, 8, & 10
- Summary • 18 pages • 2019
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Available in package deal
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- $5.50
- 5x sold
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Summary Principles of Marketing
Real People, Real Decisions
My Marketing Lab
Second European Edition
Solomon, Marshall, Stuart, Barnes & Mitchell 
Pearson

Chapters:
1 What is marketing?
4 Consumer behavior
6 Segmentation, targeting, positioning and CRM
7 Creating the product
8 Managing the product
10 Pricing the product

Breda University of Applied Sciences
International Media and Entertainment Management (IMEM)| Creative Business
Year 1 | MAR1
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