Busn 319 final exam Study guides, Class notes & Summaries
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BUSN 319 Final Exam. A
- Exam (elaborations) • 19 pages • 2021
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1. (TCO 4) Three commonly used methods of evaluating marketing programs are (Points : 5) Question 2. 2. (TCO 1) Ideally in effective marketing planning, goals should be _____ in terms of what is to be accomplished and when. (Points : 5) Question 3. 3. (TCO 3) Which marketing strategy focuses on a single market segment but adds additional product lines? (Points : 5)
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BUSN 319 Week 8 Final Exam Answers latest updated 2020 working solution
- Exam (elaborations) • 10 pages • 2020
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BUSN 319 Week 8 Final Exam Answers latest updated 2020 working solution 
Question (TCO 4) Three commonly used methods of evaluating marketing programs are 
Question (TCO 1) Ideally in effective marketing planning, goals should be _____ in terms of what is to be accomplished and when.
Question (TCO 3) Which marketing strategy focuses on a single market segment but adds additional product lines? 
Question (TCO 1) Based on relative competitive scope (broad target to narrow target) and source of com...
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BUSN 319 Week 8 FINAL EXAM LATEST
- Exam (elaborations) • 19 pages • 2021
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BUSN 319 Week 8 FINAL EXAM 
BUSN 319 Week 8 FINAL EXAM 
BUSN 319 Week 8 FINAL EXAM
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BUSN 319 Week 8 Final Exam Answers
- Exam (elaborations) • 15 pages • 2020
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BUSN 319 Week 8 Final Exam Answers/BUSN 319 Week 8 Final Exam Answers/BUSN 319 Week 8 Final Exam Answers
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BUSN 319 Final Exam,100% CORRECT
- Exam (elaborations) • 5 pages • 2020
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(TCO 4) Three commonly used methods of evaluating marketing programs are marketing metrics, marketing dashboards and

2. (TCO 1) Marketing plans must enable results to be compared with planned targets which allows __________, the flexibility to update original plans.

3. (TCO 3) Which marketing strategy involves retaining focus on a single product line but marketing it to new markets?

4. (TCO 1) Based on relative competitive scope (broad target to narrow target) and source of competitive advant...
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BUSN 319 Week 8 Final Exam Answers
- Exam (elaborations) • 16 pages • 2020
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BUSN 319 Week 8 Final Exam Answers/BUSN 319 Week 8 Final Exam Answers/BUSN 319 Week 8 Final Exam Answers
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BUSN-319 Final Exam Updated 2020 Rasmussen
- Exam (elaborations) • 9 pages • 2020
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BUSN-319 Final Exam Updated 2020 Rasmussen 
Page 1 
1. (TCO 4) Three commonly used methods of evaluating marketing programs are marketing metrics, marketing 
dashboards and (Points: 5) 
marginal analysis. 
marketing audits. 
marketing ROI. 
marginal analysis. 
marketing control boards. 
 
2. (TCO 1) Marketing plans must enable results to be compared with planned targets which allows __________, the 
flexibility to update original plans. (Points: 5) 
replanning 
contingency planning 
downsizing ...
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BUSN 319 Final Exam. A
- Exam (elaborations) • 17 pages • 2020
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1. (TCO 4) Three commonly used methods of evaluating marketing programs are (Points : 5)
Question 2. 2. (TCO 1) Ideally in effective marketing planning, goals should be _____ in terms of what is to be accomplished and when. (Points : 5)
Question 3. 3. (TCO 3) Which marketing strategy focuses on a single market segment but adds additional product lines? (Points : 5)
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BUSN 319 Week 8 Final Exam Answers (2019-2020)
- Exam (elaborations) • 10 pages • 2020
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- $15.49
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BUSN 319 Week 8 Final Exam Answers (2019-2020)
Question (TCO 4) Three commonly used methods of evaluating marketing programs are 
Question (TCO 1) Ideally in effective marketing planning, goals should be _____ in terms of what is to be accomplished and when.
Question (TCO 3) Which marketing strategy focuses on a single market segment but adds additional product lines? 
Question (TCO 1) Based on relative competitive scope (broad target to narrow target) and source of competitive advantage (lower ...
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BUSN 319 Week 8 Final Exam Answers-100% Correct
- Exam (elaborations) • 16 pages • 2020
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- $18.98
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BUSN 319 Week 8 Final Exam
Question (TCO 4) Three commonly used methods of evaluating marketing programs are 
Question (TCO 1) Ideally in effective marketing planning, goals should be _____ in terms of what is to be accomplished and when.
Question (TCO 3) Which marketing strategy focuses on a single market segment but adds additional product lines? 
Question (TCO 1) Based on relative competitive scope (broad target to narrow target) and source of competitive advantage (lower cost to differentiat...