Busn319 Samenvattingen, Aantekeningen en Examens
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BUSN319 Quiz-QUESTIONS 1 questions and answers docs newly updated 2020
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BUSN319 Quiz-QUESTIONS 1 questions and answers docs newly updated 2020 
Page 1 
 
 
 
1. (TCO 4) Three commonly used methods of evaluating marketing programs are (Points : 5) 
 sales analysis, marginal analysis, and cost analysis. 
 sales analysis, profitability analysis, and marketing audits. 
 marketing ROI, metrics, and dashboards. 
 sales audits, cost audits, and marketing audits. 
 internal audits, external audits, and marketing control boards. 
 
 
2....
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BUSN 319 Week 7 Course Project Complete solution
- Study guide • 16 pagina's • 2020
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Product innovation and marketing are the only enduring competitive advantages that companies can use to survive and thrive in the marketplace. In the next 7 weeks, you are going to participate in designing and writing a marketing plan for a business, product, or service of your choosing. Your active participation in this project, first, is essential to building your understanding of marketing; secondly, you can use a well-written marketing plan to show prospective employers a sample of your work...
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BUSN 319 Final Exam. A
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1. (TCO 4) Three commonly used methods of evaluating marketing programs are (Points : 5)
Question 2. 2. (TCO 1) Ideally in effective marketing planning, goals should be _____ in terms of what is to be accomplished and when. (Points : 5)
Question 3. 3. (TCO 3) Which marketing strategy focuses on a single market segment but adds additional product lines? (Points : 5)
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BUSN 319 Week 8 Final Exam Answers-100% Correct
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BUSN 319 Week 8 Final Exam
Question (TCO 4) Three commonly used methods of evaluating marketing programs are 
Question (TCO 1) Ideally in effective marketing planning, goals should be _____ in terms of what is to be accomplished and when.
Question (TCO 3) Which marketing strategy focuses on a single market segment but adds additional product lines? 
Question (TCO 1) Based on relative competitive scope (broad target to narrow target) and source of competitive advantage (lower cost to differentiat...
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BUSN319 Week 8 Final Exam Latest
- Tentamen (uitwerkingen) • 13 pagina's • 2019
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BUSN319 Week 8 Final Exam Latest
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BUSN 319 Week 8 FINAL EXAM Graded A+
- Study guide • 16 pagina's • 2020
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- $25.49
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1. (TCO 4) Three commonly used methods of evaluating marketing programs are (Points : 5)
sales analysis, marginal analysis, and cost analysis.
sales analysis, profitability analysis, and marketing audits.
marketing ROI, metrics, and dashboards.
sales audits, cost audits, and marketing audits.
internal audits, external audits, and marketing control boards.

 

Question 2. 2. (TCO 1) Ideally in effective marketing planning, goals should be _____ in terms of what is to be accomplished and when. (Po...
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BUSN319 Week 8 Final Exam 2017
- Tentamen (uitwerkingen) • 13 pagina's • 2019
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Question 1. 1 (TCO 4) Which of the following are measures used by marketing executives? (Points : 5)
Market share
Cost per lead
Retention rate
Cost per click
All of the above
Question 2. 2. (TCO 1) Marketing plans must enable results to be compared with planned targets, which allows _____, the flexibility to update original plans. (Points : 5)
replanning
contingency planning
downsizing
dynamic planning
proactive change
Question 3. 3. (TCO 3) Which marketing strategy focuses on a single market se...
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BUSN319 Week 8 Final Exam 2017
- Tentamen (uitwerkingen) • 13 pagina's • 2017
-
- $30.49
- + meer info
Question 1. 1 (TCO 4) Which of the following are measures used by marketing executives? (Points : 5)
Market share
Cost per lead
Retention rate
Cost per click
All of the above
Question 2. 2. (TCO 1) Marketing plans must enable results to be compared with planned targets, which allows _____, the flexibility to update original plans. (Points : 5)
replanning
contingency planning
downsizing
dynamic planning
proactive change
Question 3. 3. (TCO 3) Which marketing strategy focuses on a single market se...
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