Mktg final exam Study guides, Class notes & Summaries

CSUF MKTG 351 Final Exam Review (Ron Imus MKTG 351 Final Exam Review) Rated 100% Correct!! Promotional Mix 1) advertising 2) public relations 3) sales promotions 4) personal selling 5) social media promotion Communication by marketers that informs, persuades, and reminds potential buyers of a product in order to influence an opinion or elicit a response promotional strategy a plan for the optimal use of the elements of promotion to elicit a particular response; main goal is to convin...

MKTG FINAL EXAM LATEST UPDATE...

MKTG FINAL EXAM LATEST 2023-2024 REAL EXAM 200 QUESTIONS AND CORRECT ANSWERS|AGRADE

Role of Marketing correct answer: Generate profitable revenue When a marketer can describe something it is called a correct answer: product concept After buying an item we experience what? correct answer: cognitive dissonance Ways to engage consumers, directly or indirectly correct answer: -Directly: physically, email newsletters, one to one basis, calling, sending direct ads/texting, create relationship, personalizing advertising toward you -Indirectly: social media, PR, content m...

MKTG Final Exam Review Questions & Answers 2023/2024 What form of communication persuades buyers with short-term goals? - ANSWER-Promotions What is the main focus of a promotional strategy? - ANSWER-Convince buyers that the product has a competitive advantage For big purchases and business markets, which promotional mix element would be more effective? - ANSWER-Personal selling How can a company impress on its consumers that they should buy its products? - ANSWER-By using marketing c...

ATHABASCA UNIVERSIY MKTG 396 FINAL EXAM NEW REVIEW SOLUTIONS (2022/2023).

MKTG Final Exam Questions & Answers 2023/2024 What is the definition of marketing?: - ANSWER-marketing analyzes the needs of people. What is meant by the marketing concept - ANSWER-the idea that an organization should aim all its effort at satisfying its customers - at a profit. Described by a three circle model: - Total company effort - Customer Satisfaction - Profit (or another measure of long term success) as an objective What is the micro-macro dilemma - ANSWER-What is good f...

AHIP Medicare Training Module 1- Questions 1.1 Mrs. Moore plans to retire when she turns 65 in a few months. She is in excellent health and will have considerable income when she retires. She is concerned that her income will make it impossilbe for her to qualify for Medicare. What could you tll her to address her concerns. A- Medicare is a program for people 65 and older and those under age 65 with certain disabilities, end stage renal disease, and Lou Gherig’s disease so she will be eli...

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Chapter 11: Pricing Strategy, MKGT 351 chpt 20, Marketing 351: ch 21 Setting Prices, Chapter 20 Quiz Questions, MKT 300 Exam 3- Ch. 12, Chapter 19 Marketing Final, MKT321_CH20, Chap 19 Practice Questions, Foundations of Marketing Ch. 15, Mktg chapter....