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The Marketing Concept level 4 -Digital marketing
Programme: TitleBA/ FdA Marketing Management & BA/ FdA Digital Marketing 
Module Title: Marketing Dynamics
Module Code: 1449
Assignment Title: The Marketing Concept
Level 4
Assignment Word Count: 1,000 words
Module Learning Outcomes covered in this assignment:
1.Understand the nature of business activity and the role of marketing
2.Understand the basis of consumer behaviour and the influences on buyer decision making

ASSIGNMENT TASK 
Alibaba, is overhauling the business model of a fas...
- Essay
- • 4 pages •
Programme: TitleBA/ FdA Marketing Management & BA/ FdA Digital Marketing 
Module Title: Marketing Dynamics
Module Code: 1449
Assignment Title: The Marketing Concept
Level 4
Assignment Word Count: 1,000 words
Module Learning Outcomes covered in this assignment:
1.Understand the nature of business activity and the role of marketing
2.Understand the basis of consumer behaviour and the influences on buyer decision making

ASSIGNMENT TASK 
Alibaba, is overhauling the business model of a fas...
Online news Article for a Digital Magazine
Programme Title: BA (hons) and FdA Digital Marketing

Module Title: Essentials of Digital Marketing Communications

Module Code: 1762

Assignment Title: Online news Article for a Digital Magazine

Level 4

Assignment Format: Digital magazine article - CW

Assignment Word Count: 1500

Presentation Duration

Click here to enter text.

Module Learning Outcomes covered in this assignment

i. Examine how digital technologies have transformed the marketing communication landscape.

 

ii....
- Essay
- • 4 pages •
Programme Title: BA (hons) and FdA Digital Marketing

Module Title: Essentials of Digital Marketing Communications

Module Code: 1762

Assignment Title: Online news Article for a Digital Magazine

Level 4

Assignment Format: Digital magazine article - CW

Assignment Word Count: 1500

Presentation Duration

Click here to enter text.

Module Learning Outcomes covered in this assignment

i. Examine how digital technologies have transformed the marketing communication landscape.

 

ii....
Unit 10 - P1 The business Travel Environment
Types of Business Travel:

-Incentive Travel
-Exhibitions and Trade Fairs
-Conferences and Meetings
-Corporate Hospitality

Business Agencies:

-Independent Agent
-National Agencies
-Global Agencies
-Implants
-E-Agents

Products and Services

-Management of a customer's travel expenditure
-Negotiation with suppliers on behalf of the company.
- Summary
- • 3 pages •
Types of Business Travel:

-Incentive Travel
-Exhibitions and Trade Fairs
-Conferences and Meetings
-Corporate Hospitality

Business Agencies:

-Independent Agent
-National Agencies
-Global Agencies
-Implants
-E-Agents

Products and Services

-Management of a customer's travel expenditure
-Negotiation with suppliers on behalf of the company.
Unit 10 - P3 Business Travel Operation
P3 - Related legislation, trade associations and licensing in Business Travel

Definitions

-Legislations;
-Trade Associations 
-License

Related Legislation:

-The Package Travel, Package Holidays and Package Tours Regulations 1992
-Data Protection Act 1998

Trade Associations & Licensing:

-Guild of Travel Management Companies (GTMC)
-Association of Train Operating Companies (ATOC)
-International Air Transport Association - Licence (IATA)
-International Air Transport Association (IATA)
-Civil ...
- Summary
- • 2 pages •
P3 - Related legislation, trade associations and licensing in Business Travel

Definitions

-Legislations;
-Trade Associations 
-License

Related Legislation:

-The Package Travel, Package Holidays and Package Tours Regulations 1992
-Data Protection Act 1998

Trade Associations & Licensing:

-Guild of Travel Management Companies (GTMC)
-Association of Train Operating Companies (ATOC)
-International Air Transport Association - Licence (IATA)
-International Air Transport Association (IATA)
-Civil ...
Welcome Meeting - Holiday Rep - Travel and Tourism Level 3
Example of Welcome meeting includes: (The gran hotel atlantis bahia) 
Introduction;
Information on the hotel;
Health and safety;
Information on the resort and local area;
Local culture/customs;
Excursion n.1;
Excursion n.2;
Excursion n.3;
Conclusion


Welcome:
- The first part of a welcome meeting is to greet your new customers 
- Welcome them to your resort and hotel
-Introduce yourself 
-Tell them how long the meeting will last 

Important Information:
-Advise guests of your duty times at the ...
- Presentation
- • 8 pages •
Example of Welcome meeting includes: (The gran hotel atlantis bahia) 
Introduction;
Information on the hotel;
Health and safety;
Information on the resort and local area;
Local culture/customs;
Excursion n.1;
Excursion n.2;
Excursion n.3;
Conclusion


Welcome:
- The first part of a welcome meeting is to greet your new customers 
- Welcome them to your resort and hotel
-Introduce yourself 
-Tell them how long the meeting will last 

Important Information:
-Advise guests of your duty times at the ...
DEVELOPMENTS IN TRAVEL AND TOURISM - LEVEL 3
DEVELOPMENTS IN TRAVEL AND TOURISM INCLUDE:

TECHNOLOGY DEVELOPMENTS;
PRODUCT DEVELOPMENT;
DESTINATION DEVELOPMENT;
TRANSPORT DEVELOPMENT;
LIFESTYLE CHANGES;
LEGISLATION;
NUMBERS EMPLOYEE IN T&T;
COMPETITION
- Other
- • 6 pages •
DEVELOPMENTS IN TRAVEL AND TOURISM INCLUDE:

TECHNOLOGY DEVELOPMENTS;
PRODUCT DEVELOPMENT;
DESTINATION DEVELOPMENT;
TRANSPORT DEVELOPMENT;
LIFESTYLE CHANGES;
LEGISLATION;
NUMBERS EMPLOYEE IN T&T;
COMPETITION
VIRGIN ATLANTIC CAREER - TRAVEL AND TOURISM - LEVEL 3
Information about the job roles available 
Opportunities for career progression
How a career with this company can be built up over the time

VIRGIN ATLANTIC CAREER INCLUDE:

2 JOBS : CABIN CREW AND PILOT
ENTRY REQUIREMENTS;
PROMOTIONS;
SALARY;
HOME BASE;
CONTRACT;
BENEFITS;
TRAINING
- Summary
- • 4 pages •
Information about the job roles available 
Opportunities for career progression
How a career with this company can be built up over the time

VIRGIN ATLANTIC CAREER INCLUDE:

2 JOBS : CABIN CREW AND PILOT
ENTRY REQUIREMENTS;
PROMOTIONS;
SALARY;
HOME BASE;
CONTRACT;
BENEFITS;
TRAINING
P4 M2 D2 VISITOR APPEAL DUBAI - TRAVEL AND TOURISM LEVEL 3 - UNIT 8
P4 - Describe the features and facilities that contribute to the appeal of a selected long-haul destination for different types of visitors from the UK

M2 - Assess the significance of different features and facilities on the appeal of a selected long-haul destination for different types of visitors from the UK

D2 - Evaluate how the selected destination has capitalised on its features and developed its facilities to attract different types of visitors from the UK

VISITOR APPEAL DUBAI INCLUDES:...
- Presentation
- • 7 pages •
P4 - Describe the features and facilities that contribute to the appeal of a selected long-haul destination for different types of visitors from the UK

M2 - Assess the significance of different features and facilities on the appeal of a selected long-haul destination for different types of visitors from the UK

D2 - Evaluate how the selected destination has capitalised on its features and developed its facilities to attract different types of visitors from the UK

VISITOR APPEAL DUBAI INCLUDES:...
P3 LAKE DISTRICT - TRAVEL AND TOURISM LEVEL 3
P3. You are required to put together a series of information for 3 different destinations within the UK and describe how the destinations appeal to inbound and domestic tourists.
- Other
- • 8 pages •
P3. You are required to put together a series of information for 3 different destinations within the UK and describe how the destinations appeal to inbound and domestic tourists.
P3 BLACKPOOL DESTINATION - TRAVEL AND TOURISM LEVEL 3
P3. You are required to put together a series of information for 3 different destinations within the UK and describe how the destinations appeal to inbound and domestic tourists.
- Other
- • 5 pages •
P3. You are required to put together a series of information for 3 different destinations within the UK and describe how the destinations appeal to inbound and domestic tourists.
Welcome Meeting - Holiday Rep - Travel and Tourism Level 3
Welcome Meeting - Holiday Rep - Travel and Tourism Level 3
P3 BATH Destination - Travel and Tourism level 3
P3 BLACKPOOL DESTINATION - TRAVEL AND TOURISM LEVEL 3
P5 M D - Trends And Factors.